PROFILE
CLIENT
BCX
CAMPAIGN
Brand and product launch
MEDIUM/CHANNEL
B2B CRM
Direct Mail
Internal Communications
Design
BACKGROUND
We were one of the creative teams that transitioned Telkom Business first to Telkom Business Connexion and finally over to the merged BCX brand, all over an 18-month period. We focused on CRM (customer communication – retention, acquisition and win-back) as well as all the Sales Team communications, educating and launching new products both internally and externally. The examples shown above are just a small sample of the range of communications we produced from event invitations to ongoing customer communications and product launches and introductions.